Today's real estate professional should no longer depict the image of the salesperson next door. Today's Realtor should be the neighborhood Consultant. The commission fee now facilitates a dream not a transaction. The difference this represents? There is no greater responsibility than the impact this Consultant has on the lives of those they serve. Real estate is a vocation, not a sales position. Today=92s Realtor establishes and enhances every element of the community. The neighborhood specialist assists with not only a home; but every element of life. Areas which are impacted and enhanced include: To say that Realtors are "called" to the industry might be perceived by many to be a bit over-dramatic, but upon evaluation and assessment of the personality profile of truly successful Realtors, traits and characteristics representing servant leadership run richly and deeply. The common thread weaving successful Realtors together in this industry is acknowledgement and application of gifts and talents which empower them to influence and guide others as a Consultant. Developing then exercising these strengths enables successful Realtors to assist others with making their dreams reality. Unfortunately, the only participant in the process who under-estimates the power of the Realtor and their role is the Realtor. This misperception is encouraged by an industry which promotes and rewards "transactions" rather than dreams. Additionally, on a daily basis, we are battered and beaten regarding =93commissions=94 charged. Our perspective regarding fees charged could not be more off base. When working on purpose and task, the cost vs. the value of services provided by the Realtor as a consultant is a bargain to the consumer every time. This lack of proper perspective creates a sense of unbalance for even the most experienced, professional Realtor. The greatest gift available in our industry today to the Broker/Owner/Manager and Realtor is the fastest growing industry in corporate America. Realtors have the ability to obtain balance and proper perspective through personal and professional coaching. And they should. Those who are right for the industry, but struggling for balance and purpose should consider the excellent resources offered through personal and professional coaching programs. Plugging into the right program will enable professionals to identify, acknowledge and accept areas of strengths and weaknesses. Embracing this knowledge coupled with development of gifts and talents, time management and more responsible financial planning will yield incredible results. Those willing to make not only the financial investment, but more importantly those willing to invest time, energy and efforts into a good coaching program will not only be transformed, but reap benefits beyond all measures When the right individuals are in the right place guided by the right intention, the opportunity to change lives is unlimited. Tap into the power of your talents, gifts and embrace the vocation you've chosen. Learn to work on purpose and on task. The power is within. The essence of community, neighborhood, dreams and reality lies within the Realtor-Consultant. In this fast paced, ever-changing industry-move to make a difference.